Hello, I’m Sarah.
I love people, and I love making their lives easier through intuitive and beautiful design.
UX design calls me into an elegant dance between the right and left brain, to be creative and strategic. It taps into the core of who I am and brings me great joy.
I became drawn to user-centered design because it begins with empathy for the real challenges that people face. Designing solutions with compassion in the forefront, alongside well-informed research guiding the decision-making process, is an exhilarating challenge that I love to take head on.
As an Indian-American woman, I’ve navigated the tension between Eastern values and Western values. My upbringing required that I consider the priorities of competing stakeholders and forge a ‘3rd way’ forward. This skill has allowed me to create solutions when the business and its users seem to be at odds. That’s the story of my life - thinking creatively about how to innovate while being pulled in various opposing directions.
I have extensive experience designing and implementing operation systems and communication strategies while managing diverse teams, partners and clients. Years of integrating feedback loops into these systems for continual improvement have laid a foundation for thorough UX research and UI design.
I have a keen ability to break down complex problems into easy, efficient design solutions. As the person often designated as project lead, I utilize best practices in change management for teams and organizations. I also utilize exercises in mindfulness and introspection to foster continual empathy for others and build inner strength in order to be a strong and compelling leader.
Here’s a list of phrases that my co-workers and clients have used to describe me:
Exceptionally hard worker - never quits
Solution-oriented
Gets 3x as much done in 1/3 of the time
Fast learner
Kind and approachable - a true ‘people’ person
Systems thinker
Natural-born leader - can inspire a diverse team toward a vision to execute and leads by example
Executes projects beautifully every time, and on-time
If you’d like any references, please let me know.
In my spare time I love playing with my kids Theo & Norah, and exploring the world with my husband, Keas. I love dancing, playing piano and having meaningful dialogue with people.